5 Workable Ideas For Your E-Commerce Site’s Product Page : Part 2

website creation Last time, in “5 Workable Ideas For Your E-Commerce Site’s Product Page”, we had talked about 5 ideas that can really do wonders for e-commerce product’s pages. Continuing with the same, here we are with few more tips by experts from professional web design firm in Arizona. Scroll below to know what experts have to say regarding e-commerce products’ page workability:

 

The points, which we have already discussed in Part 1, include:

 

  1. Use big & clear images
  2. 360° product view
  3. Assuring call to action
  4. Placing ‘Trust Us’ badges
  5. Creating scarcity can do the magic

 

Let us continue further:

 

  1. Display product’s glory via video:

At e-commerce site, customers cannot feel or touch the product. But with a proper demonstration in video, you can actually make them feel it. When selling a product or service, creating a recall value and giving instructions on usability helps a lot. So, add product demos videos on product page and see more products going into shopping cart.

 

  1. Give comparison on price:

Online shoppers love to compare prices and get the best deal. For this, they would shuffle between different e-commerce sites. To stop doing so and making them stay at your site, offer them the best purchase price and show how much they are saving. Also, all the information about the product should be at the eye level, so that customers get every info they require for buying products.

 

  1. Customer Reviews:

A perfect e-commerce website creation is the one that has all the information, product, which the customer wants. One of such information that customers look up for is the product reviews. According to an iPerceptions study, “61% of shoppers go through reviews before deciding on a purchase. Also 63% of users prefer buying from a site that has customer reviews.” So if you have the product reviews by customers, then simply flaunt them.

 

  1. Make the customers spread the word:web design firm

Word of mouth advertising has always garnered good results. So, you can also generously ask the visitors to share the products which they liked with their friends. Also, make sure that you have placed enough icons for sharing products at social media platforms.

 

    10.  Enable live chat

Inspite of making user-friendly product page at e-commerce site, there are still lots of questions that a customer might have. To sort these questions, enabling live chat option always works.

How To Choose The Best Web Development Company

web development companyNowadays, it is hard to run a business organization without having a professional website. People use the internet to lookup all sorts of information. If one of your clients or prospects does not see a professional website of your company when they search the web, it might leave a bad impression. When I started my business organization a while ago, had not understood the benefits of having a website. However, later on when I had to need to enhance my clientele, I started a website with the help of a good web development company. It helped a lot in improving my revenues and attracting more clients. I want my readers to understand few factors that will help you to choose a reliable company to design your website.

Look at the previous assignments

When you take a look at the previous assignments of the company, you will be able to understand their ability. It will help you to understand whether the Web development Arizona company will be able to design creative pages for your company or not. If the designs are monotonous, you should not sign a deal with them. There should be no repetitive designs in the assignments that they have already completed. Unique ideas are what you need to design a good website.

Ask for few samples

When I was on the lookout for a company to design the pages for my company website, I gave them a list of requirements and explained to them about the major products and services that we deal with. I asked them to come up with sample designs for my website. I chose the company that came up with the most stunning design. You should ask for samples before choosing a company. If the professionals at the company are not able to come up with a website that impresses you, your clients and others wouldn’t be impressed either. Hence, choose a company that comes up with innovative ideas that are attractive.

Compare the rates

You should compare the rates offered by different website development companies before making your final selection. The rates might differ based on the services that you would like to include on your website. If you want an e commerce website, you would have to pay higher amounts compared to an ordinary website. You should hence make your selection after considering your requirements and the quality of services offered by the company along with the price factor.

In order to get the best website designed, you should spend some time in choosing the right company for the job. A company that employs creative professionals and charges you competitive rates would be the ideal choice. 

Want Traffic on Website: Hire a SEO Company

ImageIf you have a website and want to optimize it, so that more people can benefit from your website, then find a good SEO company. Many SEO companies are in operation nowadays. Choose wisely as you r website is the first thing that your client will see of your company. By using following steps you can easily choose a good company.

  • Ask around
  • Reviews
  • Past work
  • Guarantee Ranking
  • Budget
  • Expertise

Ask Around: Take leads from your friends and family. You can also take help from internet and search online for the good SEO companies. Almost all of the SEO companies have their have their websites so log on to those websites and see their work.

Reviews: Check the reviews of the different companies. Choose the company that has the best reviews. Search engine optimization is a tricky business, and needs to be dealt intelligently. Every company claims to be best SEO company but obviously not every company is best so try to filter out the best companies.

Past Work:  Ask the company to show their past work so by seeing their past work and keeping the reviews in mind then make a decision. Do not make a decision in rush. Understand that the future of your company depends on the website. So take your time and decide wisely.

Guarantee Ranking: Ask the company if they give you the guarantee of ranking. Only choose the company that gives you complete guarantee of ranking. This is what they are getting paid for if they are not going to give you the guarantee then there is no need to give the project to them.

Budget: Discuss the budget with the company. The Rates are on the higher side so make your decision intelligently. Tell them exactly what you want. There are many types of search engine optimization so it will be handy if you have someone related to the field. Be it your friend or some relative. If no such man is available then browse the internet and see what the different types of optimization are.

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Expertise: Check the team of the SEO Company. Make sure that the team is talented and has all the expertise that are required. Different companies claim to be best in the world but SEO Arizona has proved it. 

Search engine optimization if done properly can be very handy, increasing the traffic on your website. Different companies have different strategies for optimization. Choose the company which suits your requirements. Make sure that you have verified the payment method. Choose the company that guarantees the ranking as in search engine optimization main thing is ranking so do not compromise on it.

Is Guest Blogging Still powerful in SEO?

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Guest blogging was introduced as a tactic for natural search engine optimization, but not as strategy for website SEO and to gain links in 2014. However, over the time, it had become a spammy practice with lots of blog posting. So, does this mean that your website would be banned by Google and would be discouraged for posting spam links in guest posts? No doubt, guest posts started as authentic, but over the time, it has reached at a point of downward spiral where ‘Guest Post Outsourcing’ is even been sold.

Well, this does not mean that the power of guest posting the blogs has fallen and this tactic is now dead. Just think of the purpose of guest post and follow the smarter path to get the benefits.

Other than that, here are certain tips for becoming better guest poster:

  • To pitch with ‘series of content’ is a smarter way instead of posting only once.
  • ‘Expert Contributor’ is a smarter term then ‘Guest Author’! Make sure you are the former one by explaining the publisher why your post is good for their website too.
  • Instead of links, focus on traffic & exposure. And this means that instead of staying rigid to your no-follow policy, do not hesitate to contribute if site is good and traffic is huge.

Important: Always remember that your purpose is not to have a blogpost on every blog to build links, so you must not just write for the purpose of building links, rather do it for branding, developing credibility in particular niche, increasing traffi

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c and getting exposure to new audience.

Also, if your legitimate posts with your Google+ account then it would give you more benefits. You can read the how to make your guest blog posts credible to do it properly.

And yes, guest post is definitely not dead, but if you are getting spammy then you might be dead soon (obviously Google will not hesitate in banning your website).

Benefits Of Hiring A Quality Web Design Company

ImageDid you know that along with website optimization services, designing a website also helps in placing you in the top rankings? Many business firms focus on hiring a web design company, which not only offers them with a good design for their services but also design in such a manner that it optimizes the entire site. Be it small or large business firm, hiring web designing services from a SEO company in Arizona provide with many benefits and those are as follows:

 

  • It repeats visitors for your site

The first advantage for hiring a designing service is that it will keep people coming back to the website. If visitors repeat coming to your site, it means that your site is gaining traffic and convert into the customers. And if you own an E commerce website then surely the chances of conversion into sales get high.

 

  • Move ahead of competitors

Hiring a web development company in Arizona not only provides you with optimizing the site but also makes you ahead of the competitors. Each business professional looks first at the competitors site and then his own, he wants his site to be placed above all. For this, he plans out to choose web designing company that can make his business reach to the heights.Image

 

  • Increases traffic to your site

This is one of the main advantages that it increases traffic to the site. Think yourself as a visitor; you will better understand your business and design of the website. This will make you understand about the design of the site, what you think about the content, what are the images that will convey the message, among several others. Main focus should be on the web design so that there is improvement in conversion rate and marketing of your website which helps in taking your business to the next level.

Is Organic Search Engine Optimization Your Priority?

ImageSearch engines are becoming like a strict headmasters at high school, who punishes for every smallest mistake, which was obviously for good. Google, due to its love for the searchers, has become precise in showing results for the searches. And, in order to show only the best, it is also punishing those who are in the bad list and making use of ill means to come in the top list of the searches made for relevant keywords.

If you too are amidst those, who are practicing false methods to make the website rank higher, then be aware otherwise if caught by Google’s spiders or web crawlers, then your website would not even been counted in the list and can also be lack listed.

Well, the solution to this is adopting organic search engine optimization and going as per the parameters of Google’s latest updates. To help you out, here are certain tips to do organic SEO on your website.

1: Promoting strong URLs
URLs play an important role in the ranking of the website. Recheck the URLs of all the pages and ensur

e that these include the keyterms. The Web development company has to ensure this at the time of making or redesigning the website.

2: Ensuring appropriate keyword density
A balance of keywords in the website is as important as a balanced diet for healthy living. It is very important to protect the website from the mark of keyword stuffed website; otherwise, Google would not give a second chance, and would blacklist the website.

3: Call to action element
You would be thinking why call to action point is mentioned in organic SEO. Well, there is an indirect relation between the two. If there is a call to action element (which has to be clickable), then visitor would stay more time at the w

ebsite and would visit different pages of interest & relevancy. More the time visitor spends on the website, and deeper it goes, is considered good in terms of Google’s perspective.

4: Engagement with Social media
Socializing is given priority by Google, because its searchers love to socialize. Link the social media icons on the website, from where the visitors would also be able to contact you through social sites. Also, make sure that you are properly handling your social media as well, and working good to serve the customers or searchers with the best.

5: Making best of Videos
Videos are becoming very powerful. Show your visitor how to do videos and others which might be of interest to them. Well, this is also a good way to make the visitors stay at your website for at least 10 to 20 more seconds. And yes, not to forget, Google loves videos, probably because it owns YouTube. But jokes apart, videos can do much good to your website & SEO.

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6: Alt Tags & Image Tags
Yes, Google can not read images, but do not forget that it can read the image tags placed behind them. Make sure you are smartly utilizing this by placing the keywords smartly but organically.

7: robots.txt file
Have created the path for the web crawlers of Google or other search engines? With the use of robots.txt files, you can show the path to the search engines and decide which pages should be read by the crawlers which shouldn’t.
These are certain tips, which the SEO & online marketing experts must be careful of to help save the website become a part of the spammed list.

How to choose the best web designing company

You might require the services of a web designing company to design a professional or personal website. You might even want the help of this type of a company in order to improve the visibility of your website and make it popular to gather traffic. Choosing a company to serve any of these purposes is to be done after adequate care. If you do not consider certain factors prior to the selection, you might not be able to enjoy expected results. Let us take a look at the key factors that you should consider while choosing in web designing company.

Reputation and quality of services offered

You should definitely consider the reputation of the company before looking at any other feature. A company will gain reputation only by delivering quality services to the customers. You should verify the quality of website development services offered by the company before finalizing a deal with them. In order to ensure quality, take a look at the pages that were previously designed by the company. You should make sure that the pages designed for different type of business organizations are unique and attractive. If the designs are monotonous, you should look for a different company. You should also check for other services offered by the company as your needs might increase as time progresses. You might require the implementation of pay per click services or inclusion of payment gateways. The company should be able to deal with all your requirements without any hassle.

Availability of SEO services

SEO services are very important today. The major search engines do come up with various new methods to filter websites with junk content. You should hence make sure that the company that you hire to design the website for you provides quality search engine optimization services all through the year. Changes made to the way search engines display results should be dealt by the best seo company easily and the visibility will be fine at all times. You should ask for details of the services provided by the company and make sure that you strike a smart deal.

Affordable rates and quality after sales support

You should finalize a company to design your website only after comparing the rates offered by other companies offering similar quality services. The website creation should not cause you huge you financial damages as it will affect your overall business returns. You should hence negotiate and sign a deal after comparing the rates. You should also make sure that the company provides you with quality after sales support. Checking with the previous customers of the company for feedback will help you in fetching this information.

If the website designing company is reputed, affordable and provides high quality SEO and other services, you can choose them to develop a professional website for your business organization. You will be able to gain more customers with the help of a well designed website that attracts a good amount of traffic.